SOLUTION

RESULTS

Pricing / Demand Forecasting

Increased fee revenues and margins by precise estimation of price sensitivity (elasticity of demand) for customers and charging them fees in line with their demand curves.  Improved fee revenues up to 9% by applying innovative demand analysis and segmentation methodologies.

Up-Selling

Cross-Selling

Migrated customers to more profitable products. C-Metrix increased margins for a basket of demand and time deposit products by applying effective demand analysis and segmentation techniques.  Enabled the selling of more products to existing customers. Increased revenues and profitability of customers by adding more products to their portfolio.

Acquisition Marketing

Improved DM campaign response by as much as 300% by more precise list selection, segmentation and targeting.

Customer Retention & Rewards Program

Maximized ROI from retention and rewards programs. Increased retention by up to 20% while decreasing expenses by as much as 30% via the application of SCWM, our unique framework.

Fraud Detection

Minimized fraud related losses. Developed a customized fraud alert solution for a major bank to replace its industry standard fraud alert tools.

Predictive Modeling for Collections

Optimized results from collections. Enabled a leading regional bank to take advantage of profitable opportunities in a high value segment and avoid high risk customers.

Operations

Cost Optimization

Identified numerous cost reduction opportunities for a leading global bank via reengineering of processes and organizations centered on more efficient balance sheet monetization, margin erosion analysis, and procurement practices.

Compliance

OCC; Basel II

Enabled the consumer finance division of a leading bank to comply with OCC and Basel II requirements.